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Marketing research
Peterson, Robert A. - 1988 - 2. ed.
Persistent link: https://www.econbiz.de/10009587905
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Constructing effective questionnaires
Peterson, Robert A. - 2000
Persistent link: https://www.econbiz.de/10004580172
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Judgment and decision making : an interdisciplinary reader
Arkes, Hal R. (contributor) - 1986
Persistent link: https://www.econbiz.de/10004564654
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Electronic marketing and the consumer
Peterson, Robert A. (contributor) - 1997
Persistent link: https://www.econbiz.de/10004343110
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Strategic marketing problems : cases and comments
Kerin, Roger A.; Peterson, Robert A. - 1998 - 8. ed.
Persistent link: https://www.econbiz.de/10004347365
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Strategic marketing problems : cases and comments
Kerin, Roger A.; Peterson, Robert A. - 1978
Persistent link: https://www.econbiz.de/10004582604
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Strategic marketing problems : cases and comments
Kerin, Roger A. (contributor);  … - 2010 - 12. ed., internat. ed.
Persistent link: https://www.econbiz.de/10008728264
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Strategic marketing problems : cases and comments
Kerin, Roger A. (contributor);  … - 2007 - 11. ed.
Persistent link: https://www.econbiz.de/10004872099
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Strategic marketing problems : cases and comments
Kerin, Roger A.; Peterson, Robert A. - 1987 - 4. ed.
Persistent link: https://www.econbiz.de/10004769903
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Strategic marketing problems : cases and comments
Kerin, Roger A.; Peterson, Robert A. - 1981 - 2. ed.
Persistent link: https://www.econbiz.de/10004770117