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International business : strategy, management, and the new realities
Cavusgil, Salih Tamer; Knight, Gary; Riesenberger, John R. - 2008 - Pearson internat. ed.
Persistent link: https://www.econbiz.de/10004544793
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Born global firms : a new international enterprise
Cavusgil, Salith Tamer; Knight, Gary - 2009
Persistent link: https://www.econbiz.de/10004942709
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Marketing management : text and cases
Czinkota, Michael R.; Kotabe, Masaaki; Mercer, David - 1997
Persistent link: https://www.econbiz.de/10004311324
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Global business
Czinkota, Michael R. (contributor) - 1998 - 2. ed.
Persistent link: https://www.econbiz.de/10004371547
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Japan's market : the distribution system
Czinkota, Michael R.; Woronoff, Jon - 1986
Persistent link: https://www.econbiz.de/10004245538
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International marketing strategy : environmental assessment and entry strategies
Czinkota, Michael R. (contributor);  … - 1994
Persistent link: https://www.econbiz.de/10004247259
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The global marketing imperative
Czinkota, Michael R.; Ronkainen, Ilkka A.; Tarrant, John J. - 1996 - 1996 print.
Persistent link: https://www.econbiz.de/10004319919
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International marketing
Czinkota, Michael R.; Ronkainen, Ilkka A. - 1993 - 3. ed.
Persistent link: https://www.econbiz.de/10004177659
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Trends in international business : critical perspectives
Czinkota, Michael R. (contributor) - 1998
Persistent link: https://www.econbiz.de/10004346725
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International business
Czinkota, Michael R.; Ronkainen, Ilkka A.; Moffett, … - 2003 - update 2003
Persistent link: https://www.econbiz.de/10004714222