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Beziehungsmanagement
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USB Cologne (EcoSocSci)
ECONIS (ZBW)
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Forging links between marketing and sponsorship : a theoretical investigation
Olkkonen, Rami
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1999
Persistent link: https://www.econbiz.de/10004000108
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2
On the same wavelength? : a study of the dynamics of sponsorship relationships between firm and cultural organizations
Olkkonen, Rami
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2002
Persistent link: https://www.econbiz.de/10004766598
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3
Relationship marketing in professional services : a study of agency client dynamics in the advertising sector
Halinen, Aino
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1997
Persistent link: https://www.econbiz.de/10004313592
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4
Exchange relationships in professional services : a study of relationship development in the advertising sector
Halinen, Aino
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1994
Persistent link: https://www.econbiz.de/10004209340
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5
Interaction, relationships and networks : visions for the future ; IMP Annual Conference (3-5 September 1998)
Halinen-Kaila, Aino
(
contributor
)
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1998
Persistent link: https://www.econbiz.de/10004610781
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