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Ein Markenzeichen für die Univ...
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USB Cologne (EcoSocSci)
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Vertrauensaufbau bei virtueller Kommunikation durch Ähnlichkeitswahrnehmung
Eichenlaub, Angelika
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2010
Persistent link: https://www.econbiz.de/10008785124
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Marktorientierte Markenbewertung : eine konsumenten- und unternehmensbezogene Betrachtung
Bekmeier-Feuerhahn, Sigrid
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1998
Persistent link: https://www.econbiz.de/10004566471
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