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Lambin, Jean-Jacques
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Modèles et programmes de marketing
Lambin, Jean-Jacques
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1970
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1. éd.
Persistent link: https://www.econbiz.de/10004589868
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2
Market driven management : strategic and operational marketing
Lambin, Jean-Jacques
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2007
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2. ed.
Persistent link: https://www.econbiz.de/10004883285
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3
Market driven management : strategic and operational marketing
Lambin, Jean-Jacques
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2003
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[Nachdr.]
Persistent link: https://www.econbiz.de/10008974712
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4
Strategic marketing : a European approach
Lambin, Jean-Jacques
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1993
Persistent link: https://www.econbiz.de/10004121014
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5
La recherche marketing : analyser, mesurer, prévoir
Lambin, Jean-Jacques
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1990
Persistent link: https://www.econbiz.de/10004102439
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6
Strategic marketing management
Lambin, Jean-Jacques
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1997
Persistent link: https://www.econbiz.de/10004309776
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7
La Décision commerciale face à l'incertain : analyse économique, recherche commerciale et prise de décision
Lambin, Jean-Jacques
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1965
Persistent link: https://www.econbiz.de/10004589867
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8
Grundlagen und Methoden strategischen Marketings
Lambin, Jean-Jacques
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1987
Persistent link: https://www.econbiz.de/10004611347
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9
Advertising, competition and market conduct in oligopoly over time : an econometric investigation in Western European countries
Lambin, Jean-Jacques
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1976
Persistent link: https://www.econbiz.de/10004660000
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10
La gestion marketing des entreprises : analyse et décisions
Lambin, Jean-Jacques
;
Peeters, Robert
Persistent link: https://www.econbiz.de/10004804180
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