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Evans, Martin
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USB Cologne (EcoSocSci)
ECONIS (ZBW)
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1
Exploring direct marketing
O'Malley, Lisa
;
Patterson, Maurice
;
Evans, Martin
-
1999
-
1. ed.
Persistent link: https://www.econbiz.de/10004567201
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2
Exploring direct and cusomter relationship marketing
Evans, Martin
;
O'Malley, Lisa
;
Patterson, Maurice
-
2004
-
2. ed.
Persistent link: https://www.econbiz.de/10004827197
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