Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"usbk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Direct and indirect effects of...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Verbraucherverhalten
2
Auswirkung
1
Europa
1
Strategisches Marketing
1
Zukunft
1
Type of publication
All
Book / Working Paper
9
Language
All
English
5
Undetermined
4
Author
All
Raaij, Willem Frederik van
7
Floor, Ko
3
Antonides, Gerrit
2
Raaij, Willem Fred van
2
Evans, Martin
1
Kruijk, Mark de
1
Moutinho, Luiz
1
Poiesz, Theo B. C.
1
Stroeker, Natasha E.
1
Wierenga, Berend
1
more ...
less ...
Published in...
All
Erasm management report series
1
Source
All
USB Cologne (EcoSocSci)
ECONIS (ZBW)
76
RePEc
34
OLC EcoSci
8
Other ZBW resources
7
BASE
1
Showing
1
-
9
of
9
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Strategic marketing and the future of consumer behaviour
Poiesz, Theo B. C.
;
Raaij, Willem Fred van
-
2007
Persistent link: https://www.econbiz.de/10004897085
Saved in:
2
Marketing communication strategy : advertising, online marketing communication, public relations, sponsorship, sales promotion, direct-marketing communication, in-store communication, personal selling, exhibitions, integrated communication
Floor, Ko
;
Raaij, Willem Fred van
-
2011
-
1. ed.
Persistent link: https://www.econbiz.de/10009174210
Saved in:
3
Consumenten-gedrag : theorie, analyse & toepassingen
Wierenga, Berend
;
Raaij, Willem Frederik van
-
1987
Persistent link: https://www.econbiz.de/10004310564
Saved in:
4
Applied consumer behaviour
Evans, Martin
;
Moutinho, Luiz
;
Raaij, Willem Frederik van
-
1996
Persistent link: https://www.econbiz.de/10004314949
Saved in:
5
Consumentengedrag : een sociall-wetenschappelijke benadering
Raaij, Willem Frederik van
;
Antonides, Gerrit
-
1994
Persistent link: https://www.econbiz.de/10004191004
Saved in:
6
Marketing-communicatiecases
Kruijk, Mark de
;
Raaij, Willem Frederik van
;
Floor, Ko
-
1994
Persistent link: https://www.econbiz.de/10004244298
Saved in:
7
Consumer behaviour : a European perspective
Antonides, Gerrit
;
Raaij, Willem Frederik van
-
1998
Persistent link: https://www.econbiz.de/10004355790
Saved in:
8
Marketing-communicatiestrategie : reclame, public relations, sponsoring, promoties, artikelpresentatie, displays, verpakkingen, persoonlijke verkoop, direct-marketing-communicatie en geïntegreerde communicatie
Floor, Ko
;
Raaij, Willem Frederik van
-
1989
Persistent link: https://www.econbiz.de/10004087497
Saved in:
9
The marketing concept and market segmentation
Raaij, Willem Frederik van
;
Stroeker, Natasha E.
-
1997
Persistent link: https://www.econbiz.de/10004041573
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
