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Marketing ethics : an international perspective
Schlegelmilch, Bodo B.
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1998
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1. ed.
Persistent link: https://www.econbiz.de/10004367537
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Global marketing management : a European perspective
Keegan, Warren J.
;
Schlegelmilch, Bodo B.
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2001
Persistent link: https://www.econbiz.de/10004609222
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Making pricing decisions : a study of managerial practice
Diamantopoulos, Adamantios
;
Mathews, Brian
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1995
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1. ed.
Persistent link: https://www.econbiz.de/10004196957
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Introducing LISREL : a guide for the uninitiated
Diamantopoulos, Adamantios
;
Siguaw, Judy A.
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2000
Persistent link: https://www.econbiz.de/10004593929
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