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The Blackwell encyclopedic dictionary of marketing
Lewis, Barbara R.
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1997
Persistent link: https://www.econbiz.de/10004312507
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Services marketing : a European perspective
Lovelock, Christopher H.
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1999
Persistent link: https://www.econbiz.de/10004378729
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The Blackwell encyclopedic dictionary of marketing
Lewis, Barbara R.
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1999
Persistent link: https://www.econbiz.de/10004139807
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