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~subject:"Öffentlichkeitsarbeit"
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Identity, communication and ch...
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Öffentlichkeitsarbeit
Public relations
24
Communication
13
Kommunikation
11
Corporate social responsibility
10
Corporate culture
9
Corporate reputation
9
Firmenimage
9
Social Web
9
Social web
9
Unternehmenskultur
9
Italy
8
Corporate Social Responsibility
7
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6
Italien
6
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6
Strategisches Management
6
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5
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5
Marketingmanagement
5
Social media
5
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Consumer behaviour
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Game theory
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3
Business ethics
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Dialogue
3
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3
Großbritannien
3
Internet marketing
3
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English
21
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Romenti, Stefania
16
Illia, Laura
7
Murtarelli, Grazia
5
Ihlen, Øyvind
4
Valentini, Chiara
4
Smit, Iekje
3
Balmer, John M. T.
2
Carroll, Craig E.
2
Crookes, Adrian
2
Rodríguez-Cánovas, Belén
2
Ruler, Betteke van
2
Alberti, Elena
1
Balmer, John M.T.
1
Bowman, Sarah
1
Brena, Almudena González del Valle
1
Colleoni, Elanor
1
Einwiller, Sabine
1
Fuentes Lara, Cristina
1
Fumagalli, Michela
1
González del Valle Brena, Almudena
1
Greyser, Stephen A.
1
Invernizzi, Emanuele
1
Moreno, Ángeles
1
Roberts-Bowman, Sarah
1
Seiffert-Brockmann, Jens
1
Tench, Ralph
1
Zyglidopoulos, Stelios C.
1
van Ruler, Betteke
1
Šimunović, Denis
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Corporate communications : an international journal
6
Advances in public relations and communication management
4
Journal of communication management : an international journal
2
Advances in Public Relations and Communication Management Ser.
1
Contemporary perspectives on corporate marketing : contemplating corporate branding, marketing and communications in the twenty-first century
1
Italian journal of marketing : ITJM
1
Journal of Communication Management
1
Journal of business ethics : JOBE
1
Journal of communication management
1
MIT sloan management review
1
Public Relations
1
Routledge interpretive marketing research
1
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ECONIS (ZBW)
21
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1
Identity, communication and change management in Ferrari
Invernizzi, Emanuele
;
Romenti, Stefania
;
Fumagalli, Michela
- In:
Corporate communications : an international journal
17
(
2012
)
4
,
pp. 483-497
Persistent link: https://www.econbiz.de/10009671824
Saved in:
2
Communicating corporate social responsibility to a cynical public
Illia, Laura
;
Zyglidopoulos, Stelios C.
;
Romenti, Stefania
- In:
MIT sloan management review
54
(
2012/13
)
3
,
pp. 16-18
Persistent link: https://www.econbiz.de/10009745383
Saved in:
3
Exploring corporations' dialogue about CSR in the digital era
Illia, Laura
;
Romenti, Stefania
;
Rodríguez-Cánovas, Belén
- In:
Journal of business ethics : JOBE
146
(
2017
)
1
,
pp. 39-58
Persistent link: https://www.econbiz.de/10011789154
Saved in:
4
Reputation and stakeholder engagement : an Italian case study
Romenti, Stefania
- In:
Journal of communication management : an international …
14
(
2010
)
4
,
pp. 306-318
Persistent link: https://www.econbiz.de/10008825776
Saved in:
5
Corporate communication and corporate marketing : their nature, histories, differences and similarities
Illia, Laura
;
Balmer, John M. T.
- In:
Corporate communications : an international journal
17
(
2012
)
4
,
pp. 415-433
Persistent link: https://www.econbiz.de/10009671833
Saved in:
6
Guest editorial: Corporate communication and corporate marketing
Balmer, John M. T.
;
Illia, Laura
- In:
Corporate communications : an international journal
17
(
2012
)
4
,
pp. 412-414
Persistent link: https://www.econbiz.de/10009671836
Saved in:
7
Corporate communication and the corporate persona
Illia, Laura
;
Greyser, Stephen A.
- In:
Contemporary perspectives on corporate marketing : …
,
(pp. 21-42)
.
2013
Persistent link: https://www.econbiz.de/10009782162
Saved in:
8
Being best in the world or best for the world? : fostering CSR cooperative behaviors through communication
Illia, Laura
;
Alberti, Elena
;
Murtarelli, Grazia
; …
- In:
Italian journal of marketing : ITJM
2022
(
2022
)
2
,
pp. 173-202
Persistent link: https://www.econbiz.de/10013277053
Saved in:
9
Contemporary perspectives on corporate marketing : contemplating corporate branding, marketing and communications in the twenty-first century
Balmer, John M.T.
(
contributor
); …
-
2013
Persistent link: https://www.econbiz.de/10015068316
Saved in:
10
Blogging about crises : the role of online conversations in framing Alitalia's performance during its crisis
Valentini, Chiara
;
Romenti, Stefania
- In:
Journal of communication management : an international …
15
(
2011
)
4
,
pp. 298-313
Persistent link: https://www.econbiz.de/10009407419
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