Narrow search
Showing 1 - 8 of 8
Cover Image
Guidelines for better bank advertising
Berry, Leonard L. - In: Bankers' magazine 160 (1977) 3, pp. 65-68
Persistent link: https://www.econbiz.de/10001915329
Cover Image
Marketing and the social environment : a readings text
Berry, Leonard L. - 1973 - 1st ed
Persistent link: https://www.econbiz.de/10000329304
Cover Image
Banking tomorrow : managing markets through planning
Thompson, Thomas W.; Berry, Leonard L.; Davidson, Philip H. - 1978
Persistent link: https://www.econbiz.de/10000558690
Cover Image
Marketing for the bank executive
Berry, Leonard L. (ed.); Capaldini, L. A. (contributor) - 1974
Persistent link: https://www.econbiz.de/10000581357
Cover Image
Relationship retailing: transforming customers into clients
Berry, Leonard L.; Gresham, Larry G. - In: Business horizons 29 (1986) 6, pp. 43-47
Persistent link: https://www.econbiz.de/10003500741
Cover Image
Service firms need marketing skills
Parasuraman, A.; Berry, Leonard L.; Zeithaml, Valerie A. - In: Business horizons 26 (1983) 6, pp. 28-31
Persistent link: https://www.econbiz.de/10003500750
Cover Image
Marketing financial services
Donnelly, James H. - 1985
Persistent link: https://www.econbiz.de/10013541102
Cover Image
Emerging perspectives on services marketing
Berry, Leonard L. (ed.); Shostack, G. Lynn (contributor);  … - 1983
Persistent link: https://www.econbiz.de/10013541174