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Absatz
Marketing
103
Marketing management
69
Marketingmanagement
68
Marktforschung
54
Marketingtheorie
44
Consumer behaviour
43
Konsumentenverhalten
43
Marketing theory
41
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37
Relationship marketing
33
Beziehungsmarketing
32
USA
30
United States
27
Theorie
25
Theory
25
Verkauf
23
Salespeople
22
Selling
22
Verkaufspersonal
21
Vereinigte Staaten
19
Kongress
16
Internationales Marketing
14
Lieferantenmanagement
13
Supplier relationship management
13
Werbung
12
International marketing
11
B-to-B-Marketing
10
Business-to-business marketing
10
Corporate Social Responsibility
10
Corporate social responsibility
10
Welt
10
World
10
Internet marketing
9
Online-Marketing
9
Advertising
8
Digitalisierung
8
Digitization
8
Social Web
8
Social web
8
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4
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English
21
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Evans, Kenneth R.
2
Miao, C. Fred
2
Allvine, Fred C.
1
Andreasen, Alan R.
1
Berry, Leonard L.
1
Bund, Henry
1
Carroll, James W.
1
Cort, Stanton G.
1
Cox, Keith
1
Curhan, Ronald C.
1
Decker, William S.
1
Diener, Betty J.
1
Dominiguez, Luis V.
1
Dunne, Patrick M.
1
Fox, Edward J.
1
Haas, Raymond M.
1
Haley, Russell I.
1
Hlavacek, James D.
1
Houston, Michael J.
1
King, Robert L.
1
Kirpalani, Vishnu H.
1
Lamb, Charles W.
1
Leighton, David S. R.
1
Lutz, Richard J.
1
MacConaughy, David H.
1
Mazze, Edward M.
1
Morin, Bernard
1
Shostack, G. Lynn
1
Smith, L. George
1
Spekman, Robert E.
1
Sudman, Seymour
1
Thompson, Donald N.
1
Upah, Gregory D.
1
Webster, Frederick E.
1
Wilson, David T.
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American Marketing Association
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Series / American Marketing Association
10
Combined proceedings (Spring Conference + Fall Conference)
3
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3
AMA proceedings series
2
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2
Proceedings of the Winter Conference of the American Marketing Association
2
AMA reprint series
1
Journal of business research : JBR
1
Journal of marketing
1
June Conference proceedings / American Marketing Association
1
Marketing Research Techniques Series, American Marketing Association
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Proceedings of the ... National Conference of the American Marketing Association
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The Oxford handbook of strategic sales and sales management
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ECONIS (ZBW)
24
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1
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1
Motivating industrial salesforce with sales control systems : an interactive perspective
Miao, C. Fred
;
Evans, Kenneth R.
- In:
Journal of business research : JBR
67
(
2014
)
6
,
pp. 1233-1242
Persistent link: https://www.econbiz.de/10010365142
Saved in:
2
Sales Force-Generated Marketing Intelligence
Evans, Kenneth R.
;
Miao, C. Fred
- In:
The Oxford handbook of strategic sales and sales management
.
2011
Persistent link: https://www.econbiz.de/10012885339
Saved in:
3
Reflections on progress in marketing : proceedings, december 28 - 29, 1964, Sheraton-Chicago Hotel, Chicago, Illinois /American Marketing Association . Ed. by L. George Smith
Smith, L. George
(
contributor
)
-
1965
Persistent link: https://www.econbiz.de/10001450886
Saved in:
4
Emerging concepts in marketing
Decker, William S.
(
contributor
)
-
1963
Persistent link: https://www.econbiz.de/10001450903
Saved in:
5
New directions in marketing
Webster, Frederick E.
(
contributor
)
-
1965
Persistent link: https://www.econbiz.de/10001450905
Saved in:
6
Relevance in marketing: problems, research, action [and] Marketing in motion - "where the action is" : 1971 combined proceedings
Allvine, Fred C.
(
contributor
)
-
1972
Persistent link: https://www.econbiz.de/10001479335
Saved in:
7
A strategic approach to business marketing
Spekman, Robert E.
(
contributor
); …
-
1985
Persistent link: https://www.econbiz.de/10000697570
Saved in:
8
International marketing : managerial issues, research, and opportunities ; proceedings from a workshop
Kirpalani, Vishnu H.
(
contributor
)
-
1983
Persistent link: https://www.econbiz.de/10000700068
Saved in:
9
Marketing communications : theory and research
Houston, Michael J.
(
ed.
);
Lutz, Richard J.
(
contributor
)
-
1985
Persistent link: https://www.econbiz.de/10000710974
Saved in:
10
Theoretical developments in marketing
Lamb, Charles W.
(
contributor
); …
-
1980
Persistent link: https://www.econbiz.de/10000684529
Saved in:
1
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