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Absatz
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McGraw-Hill series in marketing
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ECONIS (ZBW)
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Marketing research : an applied approach
Kinnear, Thomas C.
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Taylor, James R.
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Kresge, Sebastian S.
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1979
Persistent link: https://www.econbiz.de/10000048334
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Introduction to marketing management : text and cases
Scott, James D.
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1985
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5. ed.
Persistent link: https://www.econbiz.de/10013481534
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