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~subject:"Absatzzone"
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Understanding customer value
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Absatzzone
Vereinigte Staaten
2
Consumer behaviour
1
Entscheidungsmodell
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Konsumentenverhalten
1
Markenartikel
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Market research
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Marketing
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Cravens, David W.
2
Stamper, Joe C.
2
Woodruff, Robert B.
2
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Journal of marketing
1
Journal of quality technology : a quarterly journal of methods, applications and related topics
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ECONIS (ZBW)
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An analytical approach for evaluating sales territory performance
Cravens, David W.
;
Woodruff, Robert B.
;
Stamper, Joe C.
- In:
Journal of marketing
36
(
1972
)
1
,
pp. 31-37
Persistent link: https://www.econbiz.de/10002037962
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2
Twoard a methodology for management control of sales territories
Cravens, David W.
;
Woodruff, Robert B.
;
Stamper, Joe C.
- In:
Journal of quality technology : a quarterly journal of …
4
(
1972
)
4
,
pp. 181-188
Persistent link: https://www.econbiz.de/10002038111
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