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Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
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Journal of advertising : official publication of the American Academy of Advertising
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Increasing family democracy and the implications for advertising
Bronner, Fred
- In:
Advertising and communication : proceedings 4th …
,
(pp. 260-266)
.
2005
Persistent link: https://www.econbiz.de/10003353826
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Engagement with social media and social media advertising : the differentiating role of platform type
Voorveld, Hilde
;
Noort, Guda van
;
Muntinga, Daniël G.
; …
- In:
Journal of advertising : official publication of the …
47
(
2018
)
1
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pp. 38-54
Persistent link: https://www.econbiz.de/10011848771
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