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Dynamic bidding strategies in search-based advertising
Dayanik, Savas
;
Parlar, Mahmut
- In:
Including special section: behavioral considerations in …
,
(pp. 103-136)
.
2013
Persistent link: https://www.econbiz.de/10010232559
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Demand functions in decision modeling : a comprehensive survey and research directions
Huang, Jian
;
Leng, Mingming
;
Parlar, Mahmut
- In:
Decision sciences : DS
44
(
2013
)
3
,
pp. 557-609
Persistent link: https://www.econbiz.de/10009767300
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