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I measure the spillover effect of intercollegiate athletics on the quantity and quality of applicants to institutions of higher education in the United States, popularly known as the "Flutie Effect." I treat athletic success as a stock of goodwill that decays over time, similar to that of...
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I measure the spillover effect of intercollegiate athletics on the quantity and quality of applicants to institutions of higher education in the United States — an effect popularly known as the "Flutie effect." I treat athletic success as a stock of goodwill that decays over time, similar to...
Persistent link: https://www.econbiz.de/10014153090
We randomize advertising content motivated by the psychology literature on sympathy generation and framing effects in mailings to about 185,000 prospective new donors in India. We find significant impact on the number of donors and amounts donated consistent with sympathy biases such as the...
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We randomize advertising content motivated by the psychology literature on sympathy generation and framing effects in mailings to about 185,000 prospective new donors in India. We find significant impact on the number of donors and amounts donated consistent with sympathy biases such as the...
Persistent link: https://www.econbiz.de/10013006619