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Danaher, Peter J. - In: Journal of marketing research 60 (2023) 3, pp. 564-584

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Zarantonello, Lia; Jedidi, Kamel; Schmitt, Bernd - In: International journal of research in marketing : IJRM ; … 30 (2013) 1, pp. 46-56

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Danaher, Peter J.; Rossiter, John R. - In: European journal of marketing : EJM 45 (2011) 1/2, pp. 6-42

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Danaher, Peter J.; Dagger, Tracey S. - In: Journal of marketing research : JMR 50 (2013) 4, pp. 517-534

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Danaher, Peter J.; Bonfrer, Andre; Dhar, Sanjay - In: Journal of marketing research : JMR 45 (2008) 2, pp. 211-225

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Roberts, Ken; Roberts, John H.; Danaher, Peter J.; … - In: Marketing science 34 (2015) 6, pp. 815-824

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Danaher, Peter J.; Heerde, Harald J. van - In: Journal of marketing research : JMR 55 (2018) 5, pp. 667-685

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Danaher, Peter J.; Danaher, Tracey S.; Smith, Michael S.; … - In: Journal of marketing research 57 (2020) 3, pp. 445-467

Persistent link: https://www.econbiz.de/10012214143