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Can disclosures lead consumers to resist covert persuasion? : the important roles of disclosure timing and type of response
Campbell, Margaret C.; Mohr, Gina S.; Verlegh, Peeter W. J. - In: Journal of consumer psychology : JCP : the official … 23 (2013) 4, pp. 483-495
Persistent link: https://www.econbiz.de/10010210184
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Unraveling impact : exploring effects of novelty in top consumer research journals
Wang, Xin; Ryoo, Jun Hyun; Campbell, Margaret C.; … - In: Journal of consumer research : JCR ; an … 51 (2024) 1, pp. 169-179
Persistent link: https://www.econbiz.de/10014634446