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Werbung
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Advertising
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Okazaki, Shintaro
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Škapa, Radoslav
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Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
1
Contemporary research in e-branding
1
Handbook of research on global information technology management in the digital economy
1
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ECONIS (ZBW)
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Identifying the degree of online standardisation : a cross-national analysis of American brands' websites in Europe
Okazaki, Shintaro
- In:
Advertising and communication : proceedings 4th …
,
(pp. 138-144)
.
2005
Persistent link: https://www.econbiz.de/10003353721
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Understanding brand website positioning in the new EU member states : the case of the Czech Republic
Okazaki, Shintaro
;
Škapa, Radoslav
- In:
Contemporary research in e-branding
,
(pp. 193-215)
.
2009
Persistent link: https://www.econbiz.de/10003778213
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Understanding brand web site positioning in the new EU member states : the case of the Czech Republic
Okazaki, Shintaro
;
Škapa, Radoslav
- In:
Handbook of research on global information technology …
,
(pp. 99-117)
.
2008
Persistent link: https://www.econbiz.de/10003618124
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