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~subject:"Anlageberatung"
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Anlageberatung
Taiwan
7
Financial audit
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Lee, Chia-chi
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Lin, Tyrone T.
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Service business
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The service industries journal
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ECONIS (ZBW)
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Analysis of customer profit contribution for banks with the concept of marketing mix strategy between 4Cs and 5Ps
Lin, Tyrone T.
;
Lee, Chia-chi
;
Lin, Hsiao-chi
- In:
Service business
7
(
2013
)
1
,
pp. 37-59
Persistent link: https://www.econbiz.de/10009728552
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The determinant of customer profitability on the financial institution
Lee, Chia-chi
;
Lin, Tyrone T.
;
Chen, Chien-jen
- In:
The service industries journal
30
(
2010
)
13/14
,
pp. 2311-2328
Persistent link: https://www.econbiz.de/10008809586
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