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~subject:"Armutsbekämpfung"
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Armutsbekämpfung
India
56
Indien
50
Consumer behaviour
31
Konsumentenverhalten
30
Salespeople
24
Verkaufspersonal
23
Relationship marketing
22
Beziehungsmarketing
21
Low income
17
Niedrigeinkommen
17
Marketing
16
Marketing management
16
Marketingmanagement
16
Developing countries
13
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13
Entwicklungsländer
13
Schwellenländer
13
Corporate social responsibility
10
Poverty reduction
10
Corporate Social Responsibility
9
Emerging markets
8
Sales performance
8
Sales force
7
Arbeitsleistung
6
Customer orientation
6
Emotion
6
Entrepreneurship
6
Entrepreneurship approach
6
Job performance
6
Lieferantenmanagement
6
Selling
6
Social Web
6
Social web
6
Supplier relationship management
6
Target group
6
Zielgruppe
6
Armut
5
Betriebliche Wertschöpfung
5
Business start-up
5
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6
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2
Arbeitspapier
1
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1
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1
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English
10
Author
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Singh, Ramendra
8
Singh, Rakesh K.
2
Ali, Saiyed Wajid
1
Anbalagan, P.
1
Anbalagan, Poornnima
1
Bakshi, Madhupa
1
Bharadwaj, Apoorva
1
Chatterjee, Ravi
1
Dash, Rupanwita
1
Dwivedi, Prabhat
1
Khare, Apoorv
1
Ranjan, Kumar Rakesh
1
Rohit, Sudeep
1
Shinde, Rajesh
1
Shukla, Yupal
1
Tyagi, Nikita
1
Wani, Tahir
1
Wani, Tahir A.
1
Wani, Tahir Ahmad
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Indian Economic Association
1
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Decision
2
Decision : official journal of Indian Institute of Management Calcutta
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Marketing to the poor : creating value
1
The journal of services marketing
1
Working paper series : WPS
1
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ECONIS (ZBW)
10
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1
Poverty alleviation in India : the unfinished task and the road ahead
Anbalagan, P.
(
ed.
);
Singh, Rakesh K.
(
ed.
); …
-
Indian Economic Association / Annual Conference
;
Indian …
-
2016
Persistent link: https://www.econbiz.de/10011477974
Saved in:
2
Livelihoods and social protection in India
Singh, Rakesh K.
(
ed.
)
-
2020
Persistent link: https://www.econbiz.de/10012429750
Saved in:
3
Poor markets : perspectives from the base of the pyramid
Singh, Ramendra
- In:
Decision
42
(
2015
)
4
,
pp. 451-456
Persistent link: https://www.econbiz.de/10011530841
Saved in:
4
Such is life : an observational case study on urban slum dwellers in Kolkata
Singh, Ramendra
;
Shinde, Rajesh
;
Bakshi, Madhupa
-
2019
Persistent link: https://www.econbiz.de/10012105331
Saved in:
5
Conflict-induced entrepreneurial resilience, self-efficacy and the new social compact : a study of BoP micro-entrepreneurs in conflict zones
Singh, Ramendra
;
Wani, Tahir
;
Ali, Saiyed Wajid
;
Khare, …
- In:
Decision : official journal of Indian Institute of …
48
(
2021
)
3
,
pp. 309-326
Persistent link: https://www.econbiz.de/10012663995
Saved in:
6
Thinking, feeling and coping by BoP healthcare consumers : policy-based intervention in an emerging market
Ranjan, Kumar Rakesh
;
Rohit, Sudeep
;
Dash, Rupanwita
; …
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
9/10
,
pp. 914-961
Persistent link: https://www.econbiz.de/10012607863
Saved in:
7
Marketing to the poor : creating value
Singh, Ramendra
(
ed.
);
Wani, Tahir A.
(
ed.
)
-
2022
Persistent link: https://www.econbiz.de/10014023312
Saved in:
8
Wellbeing implications of BoP marketing : a service ecosystem approach
Shukla, Yupal
;
Singh, Ramendra
;
Dwivedi, Prabhat
; …
- In:
The journal of services marketing
37
(
2023
)
7
,
pp. 883-894
Persistent link: https://www.econbiz.de/10014333404
Saved in:
9
Micro-entrepreneurship as a bottom-up approach for poverty eradication and sustainable development : an understanding of marketing exchange system to the poor
Wani, Tahir Ahmad
;
Singh, Ramendra
;
Tyagi, Nikita
- In:
Marketing to the poor : creating value
,
(pp. 113-130)
.
2022
Persistent link: https://www.econbiz.de/10014312220
Saved in:
10
BOP research meets macromarketing : content analysis of BOP-related research in the Journal of Macromarketing
Singh, Ramendra
;
Bharadwaj, Apoorva
- In:
Decision
44
(
2017
)
1
,
pp. 69-82
Persistent link: https://www.econbiz.de/10011703067
Saved in:
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