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Cultural murals and the evolving nature of the hero concept : an arts marketing context
Fillis, Ian; Lehman, Kim - In: Arts and the market : AAM 12 (2022) 3, pp. 197-214
Persistent link: https://www.econbiz.de/10013485915
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The museum of old and new art : leveraging entrepreneurial marketing to create a unique arts and vacation venture
Fillis, Ian; Lehman, Kim; Miles, Morgan P. - In: Journal of vacation marketing : an international journal 23 (2017) 1, pp. 85-96
Persistent link: https://www.econbiz.de/10011689433
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Assessing the notion of art as a product : entrepreneurial marketing insights from the visual arts
Fillis, Ian; Lehman, Kim; Wickham, Mark - In: Journal of research in marketing and entrepreneurship 25 (2023) 3, pp. 410-430
Persistent link: https://www.econbiz.de/10014506455
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To sell or not to sell? : pricing strategies of newly-graduated artists
Lee, Boram; Fraser, Ian; Fillis, Ian - In: Journal of business research : JBR 145 (2022), pp. 595-604
Persistent link: https://www.econbiz.de/10013197936
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Marketing orientation and activities in the arts-marketing context : introducing a visual artists' marketing trajectory model
Lehman, Kim; Wickham, Mark - In: Journal of marketing management : MM 30 (2014) 7/8, pp. 664-696
Persistent link: https://www.econbiz.de/10010375804
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External impact of arts management research : an extended analysis
Kirchner, Theresa A.; Rentschler, Ruth - In: International journal of arts management 17 (2015) 3, pp. 46-67
Persistent link: https://www.econbiz.de/10011372389