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Artificial intelligence in marketing : from computer science to social science

Puntoni, Stefano - In: Journal of macromarketing 44 (2024) 4, pp. 883-885

Persistent link: https://www.econbiz.de/10015166495

Chatbots and mental health: insights into the safety of generative AI

De Freitas, Julian; Uğuralp, Ahmet Kaan; Uğuralp, Zeliha - 2022

Increasingly, some products do not merely automate some piece of our lives but act as autonomous agents. When these technologies are not yet perfected, what are their risks? Here we explore the case of AI companion apps. Although these apps are designed for companionship rather than therapy, we...

Persistent link: https://www.econbiz.de/10014078693

Artificial intelligence and empirical consumer research : a topic modeling analysis

Vaid, Shashank; Puntoni, Stefano; Khodr, AbdulRahman - In: Journal of business research : JBR 166 (2023), pp. 1-17

Persistent link: https://www.econbiz.de/10014380329

Deploying artificial intelligence in services to AID vulnerable consumers

Hermann, Erik; Williams, Gizem Yalcin; Puntoni, Stefano - In: Journal of the Academy of Marketing Science 52 (2024) 5, pp. 1431-1451

Persistent link: https://www.econbiz.de/10015192743

Why most resist AI companions

De Freitas, Julian; Oğuz-Uğuralp, Zeliha; Uğuralp, … - 2024

Persistent link: https://www.econbiz.de/10015158110

Chatbots and mental health : insights into the safety of generative AI

De Freitas, Julian; Uğuralp, Ahmet Kaan; … - In: Journal of consumer psychology : JCP ; the official … 34 (2024) 3, pp. 481-491

Persistent link: https://www.econbiz.de/10015144218

AI is changing the world : achieving the promise, minimizing the peril

Grewal, Dhruv; Guha, Abhijit; Becker, Marc - In: Journal of macromarketing 44 (2024) 4, pp. 936-947

Persistent link: https://www.econbiz.de/10015166620

Man versus machine : resisting automation in identity-based consumer behavior

Leung, Eugina; Paolacci, Gabriele; Puntoni, Stefano - In: Journal of marketing research : JMR 55 (2018) 6, pp. 818-831

Persistent link: https://www.econbiz.de/10011971225

Consumers and artificial intelligence : an experiential perspective

Puntoni, Stefano; Walker Reczek, Rebecca; Giesler, Markus; … - In: Journal of marketing 85 (2021) 1, pp. 131-151

Persistent link: https://www.econbiz.de/10012391431

Reducing prejudice with counter-stereotypical AI

Hermann, Erik; De Freitas, Julian; Puntoni, Stefano - In: Consumer psychology review 8 (2025), pp. 75-86

Persistent link: https://www.econbiz.de/10015327732