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Mapping MacNew Heart Disease Quality of Life Questionnaire onto country-specific EQ-5D-5L utility scores : a comparison of traditional regression models with a machine learning technique
Gao, Lan; Luo, Wei; Tonmukayakul, Utsana; Moodie, Marj; … - In: The European journal of health economics 22 (2021) 2, pp. 341-350
Persistent link: https://www.econbiz.de/10012434036
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Understanding programmatic creative : the role of AI
Chen, Gang; Xie, Peihong; Dong, Jing; Wang, Tianfu - In: Journal of advertising 48 (2019) 4, pp. 347-355
Persistent link: https://www.econbiz.de/10012201453
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Attending to customer attention : a novel deep learning method for leveraging multimodal online reviews to enhance sales prediction
Chen, Gang; Huang, Lihua; Xiao, Shuaiyong; Zhang, Chenghong - In: Information systems research : ISR 35 (2024) 2, pp. 829-849
Persistent link: https://www.econbiz.de/10014635052
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A theory-driven deep learning method for voice chat-based customer response prediction
Chen, Gang; Xiao, Shuaiyong; Zhang, Chenghong; Huimin, Zhao - In: Information systems research : ISR 34 (2023) 4, pp. 1513-1532
Persistent link: https://www.econbiz.de/10014487330