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Silently killing your panelists one email at a time : the true cost of email solicitations
Ferecatu, Alina
;
De Bruyn, Arnaud
;
Mukherjee, Prithwiraj
- In:
Journal of the Academy of Marketing Science
52
(
2024
)
4
,
pp. 1216-1239
Persistent link: https://www.econbiz.de/10015048177
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2
Machine learning and artificial intelligence in consumer banking
Huerta, Juan M.
;
Anand, Abhinav
- In:
Journal of digital banking
3
(
2018
)
1
,
pp. 22-32
Persistent link: https://www.econbiz.de/10011925527
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