Showing 1 - 10 of 19
forces the gardeners to orient their service and their marketing strategies more closely to their customers. A vague … knowledge about the needs, wishes and motives of the own customers and their shopping behaviour permits only a "grey-in-grey"-marketing …
Persistent link: https://www.econbiz.de/10009442634
Food markets in affluent countries tend to be characterized by increasing complexity under severalregards such as the organization of the productive chains, the process that leads to the formationof consumer’s preferences, the information/communication task and the building of trustamong...
Persistent link: https://www.econbiz.de/10009443219
An experiment was conducted to investigate the interaction between consumers’ past eating behaviors, risk perceptions and future information processing procedure. In the study, participants were required to choose whether or not to eat chicken that was potentially be tainted with Avian...
Persistent link: https://www.econbiz.de/10009446111
significant negative effects on market participation, cost-mitigating innovations—such as group marketing—are also emerging to …
Persistent link: https://www.econbiz.de/10009446367
on marketing, business, production and subsector analysis). The study uses cross-sectional data from a survey of women …
Persistent link: https://www.econbiz.de/10009446370
This paper investigates the dynamics of sequential decision-making in agricultural futures andoptions markets using a quantile regression framework. Analysis of trading records of 12 traderssuggests that there is great heterogeneity in individual trading behavior. Traders responddifferently to...
Persistent link: https://www.econbiz.de/10009446385
We study the difference in the volatility dynamics of CBOT corn, soybeans, and oatsfutures prices across different delivery horizons via the smoothed Bayesian estimatorof Karali, Dorfman, and Thurman (2010). We show that the futures price volatilitiesin these markets are affected by the...
Persistent link: https://www.econbiz.de/10009446386
This study examines the systematic risk present in major crops for the United States andthree corn-belt states. An index of commodities is used in conjunction with cash receiptsto generate dynamic estimates of the systematic risk for each crop and state. In our study,we find that beta estimates...
Persistent link: https://www.econbiz.de/10009446387
Der deutsche Lebensmitteleinzelhandel ist durch einen starken Preiswettbewerb geprägt.Sonderangebote stellen dabei das zentrale Marketinginstrument für viele Einzelhändler dar. Preissynchronisation wird als das gleichzeitige Anpassen von Preisen definiert. Das Fehlen dieser Gleichzeitigkeit...
Persistent link: https://www.econbiz.de/10009446413
Involvement is an important psychological construct for understanding consumers’ underlying purchase decision process and those factors that shape product perceptions. In order to better understand consumer purchase behavior for low and high priced pork cuts, a series of field interviews at a...
Persistent link: https://www.econbiz.de/10009444305