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~subject:"Auslandsinvestition"
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Auslandsinvestition
Internationales Marketing
41
International marketing
33
Multinationales Unternehmen
33
Transnational corporation
28
Japan
23
Marketingmanagement
22
USA
22
United States
20
Firm performance
18
Unternehmenserfolg
18
Globalisierung
17
Globalization
17
International market entry
15
Internationaler Markteintritt
15
China
14
Marketing management
13
Welt
12
World
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Foreign investment
11
Global sourcing
10
Internationales Management
10
Outsourcing
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Emerging economies
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Innovation
9
Internationale Beschaffung
9
Lieferkette
9
Schwellenländer
9
Supply chain
9
Innovation management
8
Innovationsmanagement
8
Internationaler Wettbewerb
8
Business start-up
7
International competition
7
Strategic alliance
7
Strategische Allianz
7
Theorie
7
Theory
7
Unternehmensgründung
7
Lieferantenmanagement
6
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English
11
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Kotabe, Masaaki
10
Heo, Doohoi
2
Kang, Byung Jin
2
Murray, Janet Y.
2
Ayebale, Dan
1
Czinkota, Michael R.
1
Gao, Gerald Yong
1
Ju, Min
1
Kothari, Tanvi
1
Leal, Ricardo Pereira Câmara
1
Lee, Seong-Bong
1
Lee, Seong-bong
1
Murphy, Priscilla
1
Yoon, Albert
1
Yoon, Albert H.
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Journal of business research : JBR
2
Journal of international management
2
The political economy of Chinese finance
2
Best practices in international marketing
1
International marketing ; Vol. V
1
Journal of international marketing
1
Series in international business and economics
1
The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
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ECONIS (ZBW)
11
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1
Relationship multiplexity, multiple resource acquisition, and export performance of emerging-market firms
Kotabe, Masaaki
;
Ayebale, Dan
;
Murray, Janet Y.
- In:
Journal of international management
29
(
2023
)
3
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014342082
Saved in:
2
"Hollowing-out" of US multinationals and their global competitiveness : an intrafirm perspective
Kotabe, Masaaki
- In:
Journal of business research : JBR
19
(
1989
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10001070119
Saved in:
3
The return of 7-Eleven ... from Japan : the Vanguard Program
Kotabe, Masaaki
- In:
The Columbia journal of world business : publ. …
30
(
1995
)
4
,
pp. 70-81
Persistent link: https://www.econbiz.de/10001196568
Saved in:
4
The promotional roles of the state government and Japanese manufacturing direct investment in the United States
Kotabe, Masaaki
- In:
Journal of business research : JBR
27
(
1993
)
2
,
pp. 131-146
Persistent link: https://www.econbiz.de/10001143721
Saved in:
5
Market revolution in Latin America : beyond Mexico
Kotabe, Masaaki
(
ed.
); …
-
2001
-
1. ed
Persistent link: https://www.econbiz.de/10001558568
Saved in:
6
Entering the Japanese market : a reassessment of foreign firms' entry and distribution strategies
Czinkota, Michael R.
;
Kotabe, Masaaki
- In:
Best practices in international marketing
,
(pp. 216-227)
.
2002
Persistent link: https://www.econbiz.de/10001680899
Saved in:
7
Rules of the game for emerging market multinational companies from China and India
Kothari, Tanvi
;
Kotabe, Masaaki
;
Murphy, Priscilla
- In:
Journal of international management
19
(
2013
)
3
,
pp. 276-299
Persistent link: https://www.econbiz.de/10009792955
Saved in:
8
Do sectoral and locational factors of foreign direct investment from emerging countries matter for firm performance? : the case of Korean firm's FDI in China's service sector
Lee, Seong-bong
;
Kotabe, Masaaki
;
Heo, Doohoi
;
Kang, …
- In:
The political economy of Chinese finance
,
(pp. 393-411)
.
2016
Persistent link: https://www.econbiz.de/10011549562
Saved in:
9
Foreign Market entry timing revisited : trade-off between market share performance and firm survival
Murray, Janet Y.
;
Ju, Min
;
Gao, Gerald Yong
- In:
Journal of international marketing
20
(
2012
)
3
,
pp. 50-64
Persistent link: https://www.econbiz.de/10009625933
Saved in:
10
The perceived veracity of PIMS strategy principles in Japan: an empirical inquiry
Kotabe, Masaaki
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003410823
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