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Consumer behaviour
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European journal of marketing : EJM
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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ECONIS (ZBW)
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The duality of political brand equity
Phipps, Marcus
;
Brace-Govan, Jan
;
Jevons, Colin
- In:
European journal of marketing : EJM
44
(
2010
)
3/4
,
pp. 496-514
Persistent link: https://www.econbiz.de/10008650066
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From right to responsibility : sustainable change in water consumption
Phipps, Marcus
;
Brace-Govan, Jan
- In:
Journal of public policy & marketing : JPP & M ; an …
30
(
2011
)
2
,
pp. 203-219
Persistent link: https://www.econbiz.de/10009405007
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