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The duality of political brand equity
Phipps, Marcus; Brace-Govan, Jan; Jevons, Colin - In: European journal of marketing : EJM 44 (2010) 3/4, pp. 496-514
Persistent link: https://www.econbiz.de/10008650066
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From right to responsibility : sustainable change in water consumption
Phipps, Marcus; Brace-Govan, Jan - In: Journal of public policy & marketing : JPP & M ; an … 30 (2011) 2, pp. 203-219
Persistent link: https://www.econbiz.de/10009405007
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Market orientation and marketing in nonprofit organizations : indications for fundraising from Victoria
Brady, Erica; Brace-Govan, Jan; Brennan, Linda; … - In: International journal of nonprofit & voluntary sector … 16 (2011) 1, pp. 84-98
Persistent link: https://www.econbiz.de/10009670532
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Consumption of disposed goods for moral identities : a nexus of organization, place, things and consumers
Brace-Govan, Jan; Binay, Itir - In: Journal of consumer behaviour : an international … 9 (2010) 1, pp. 69-82
Persistent link: https://www.econbiz.de/10003943321