Narrow search
Showing 1 - 4 of 4
Cover Image
Reducing inequalities through strengths-based co-creation : indigenous students' capabilities and transformative service mediator practices
Davey, Janet; Johns, Raechel; Blackwell, James - In: The journal of services marketing 37 (2023) 7, pp. 817-835
Persistent link: https://www.econbiz.de/10014333400
Cover Image
Relationship marketing in a self-service context : no longer applicable?
Johns, Raechel - In: Journal of relationship marketing : innovations & … 11 (2012) 2, pp. 91-115
Persistent link: https://www.econbiz.de/10009567438
Cover Image
The power of celebrity : exploring the basis for Oprah's successful endorsement of Australia as a vacation destination
Johns, Raechel; Weir, Brian; Weir, Ruth - In: Journal of vacation marketing : an international journal 21 (2015) 2, pp. 117-130
Persistent link: https://www.econbiz.de/10011305748
Cover Image
Changing nature of consumer values toward negative word of mouth : voice and risk avoidance as moderators
Wako, Ali; Fatima, Johra Kayeser; Johns, Raechel - In: Journal of consumer behaviour 24 (2025) 1, pp. 455-469
Persistent link: https://www.econbiz.de/10015333946