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~subject:"Australien"
~subject:"Print advertising"
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Australien
Print advertising
Consumer behaviour
7
Konsumentenverhalten
6
Advertising
3
Australia
3
Children
3
Jugendliche
3
Kinder
3
Sustainability
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Werbung
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Youth
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Advertising effects
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Brand image
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Brand placements
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Branded mobile app
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Children as consumers
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Environmentalism
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Markenimage
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Nachhaltige Entwicklung
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Printwerbung
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2
Socialization
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2
Umweltbewusstsein
2
Under-the-radar advertising
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Werbewirkung
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Young consumers
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Brand
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Brand management
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Climate change
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Davis, Teresa
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Schneider, Tanja
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Sutton-Brady, Catherine
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Choy, S. T. Boris
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Ding, Hanyun
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Gao, Mingze
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Garbuio, Massimo
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Gierl, Heribert
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Hardy, Catherine
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Hogg, Margaret
1
Jung, Mary
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Leung, Henry
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Luong, Thanh Son
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Marshall, David William
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Qiu, Buhui
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Riemer, Kai
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Australasian marketing journal
1
Bridging the gap between advertising academia and practice
1
European management journal
1
Journal of consumer behaviour : an international research review
1
Motherhoods, markets and consumption : the making of mothers in contemporary Western cultures
1
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ECONIS (ZBW)
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1
Images of motherhood : food advertising in Good Housekeeping magazine 1950-2010
Marshall, David William
;
Hogg, Margaret
;
Davis, Teresa
; …
- In:
Motherhoods, markets and consumption : the making of …
,
(pp. 116-128)
.
2014
Persistent link: https://www.econbiz.de/10010254773
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2
Put It on the right side : the effect of print advertisement location on product evaluation
Schneider, Tanja
;
Gierl, Heribert
- In:
Bridging the gap between advertising academia and practice
,
(pp. 183-198)
.
2017
Persistent link: https://www.econbiz.de/10011540353
Saved in:
3
Perceived cultural spaces and cultural in-betweens : consumption among Korean Australians
Sutton-Brady, Catherine
;
Davis, Teresa
;
Jung, Mary
- In:
Journal of consumer behaviour : an international …
9
(
2010
)
5
,
pp. 349-363
Persistent link: https://www.econbiz.de/10008701456
Saved in:
4
Antecedents of materialism and compulsive buying : a life course study in Australia
Weaver, S. Todd
;
Moschis, George P.
;
Davis, Teresa
- In:
Australasian marketing journal
19
(
2011
)
4
,
pp. 247-256
Persistent link: https://www.econbiz.de/10009308815
Saved in:
5
Closer than ever : growing business-level connections between Australia and Europe
Choy, S. T. Boris
;
Davis, Teresa
;
Ding, Hanyun
;
Gao, Mingze
- In:
European management journal
41
(
2023
)
2
,
pp. 181-190
Persistent link: https://www.econbiz.de/10014289413
Saved in:
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