Narrow search
Showing 1 - 5 of 5
Cover Image
Optimizing service productivity
Rust, Roland T.; Huang, Ming-hui - In: Journal of marketing 76 (2012) 2, pp. 47-66
Persistent link: https://www.econbiz.de/10009737491
Cover Image
Technology-driven service strategy
Huang, Ming-Hui; Rust, Roland T. - In: Journal of the Academy of Marketing Science 45 (2017) 6, pp. 906-924
Persistent link: https://www.econbiz.de/10011779545
Cover Image
Artificial intelligence in service
Huang, Ming-Hui; Rust, Roland T. - In: Journal of service research : JSR 21 (2018) 2, pp. 155-172
Persistent link: https://www.econbiz.de/10011855786
Cover Image
Service productivity strategy
Rust, Roland T.; Huang, Ming-hui - In: MSI reports : working paper series (2009) 4, pp. 77-99
Persistent link: https://www.econbiz.de/10003960978
Cover Image
Engaged to a robot? : the role of AI in service
Huang, Ming-Hui; Rust, Roland T. - In: Journal of service research 24 (2021) 1, pp. 30-41
Persistent link: https://www.econbiz.de/10012426758