We empirically explore the relevance of risk taking behavior in tournaments. We make use of data from the NBA season …

We empirically explore the relevance of risk taking behavior in tournaments. We make use of data from the NBA season …

Our study aims to estimate the effect of fan attendance on performance in the National Basketball Association (NBA). We …

investigate the competitiveness of two of the best professional basketball leagues: the NBA (USA) and the ACB (Spain). Both … leagues’ entropy levels are high (NBA mean 0.983; ACB mean 0.980), indicating high competitiveness, although the entropy of … the ACB (from 0.986 to 0.972) demonstrated more seasonal variability than that of the NBA (from 0.985 to 0.990), a …

The National Basketball Association (NBA) is widely recognized as an entertaining and innovative league whose teams … discusses the development, growth, and success of the 61-year-old NBA from a business perspective. Covering the late 1940s to … operations, basketball arenas and markets, and NBA domestic and international affairs. Readers will gain an insight into when …

National Basketball Association (NBA) in Chinese market, explore its successful and unsuccessful places, and propose strategies … of glocalization for the NBA as well as other overseas sport leagues. Design/methodology/approach The current case study … was organized by summarizing the developmental history of NBA in China, analyzing its current promotional practices …