Report for Texas Cattle Feeders Association

Labels, certifications and endorsements signaling the quality of food have an impact on the purchasing choices of multiple segments of US consumers. At the same time, not much is known about the relationships between the sources providing information through these quality signals and consumer...

Results from a choice experiment of the Canadian population reveal consumers were indifferent between product labeled as “Local” and “Local: from within 160 km”;. Despite the present stricter regulation in place for local food, our results suggest that transition from 50 km limit to 160...

This paper compares innovation systems in three main Scottish livestock sectors: dairy, beef, and sheep, using the uptake of Estimated Breed Values (EBVs) across these three sectors. We apply an innovation systems approach to identify systemic challenges within these sectors. Barriers to the...

Consumers reveal preferences for fresh beef attributes through their retail beef purchases. Hedonic pricing methods were used to estimate the value consumers place on observable characteristics of fresh beef products, especially on retail beef brands. Primary data were collected from 65 randomly...

To identify the value consumers place on observable characteristics of fresh beef products, primary data were collected on over 1,350 packages of beef from 66 randomly selected grocery stores located in three metropolitan areas--Oklahoma City and Tulsa, Oklahoma, and Denver, Colorado. Estimated...