A Guide to Behavioral Economics provides an introduction to the field for those who are not economists and for students of the social sciences, business administration and law. It should help readers get more out of the increasing number of publications that emphasize various aspects of...

These are the notes from the first half of the course in behavioral economics offered at the School of Social Sciences of the University of the Republic in Uruguay in November 2014. This part of the course, entirely verbal, was aimed at outlining the essentials of behavioral economics. The...