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Understanding how service ecosystem actors collaborate for value cocreation

Tronvoll, Bård; Edvardsson, Bo - In: A Research Agenda for Service Marketing, (pp. 69-90). 2024

Persistent link: https://www.econbiz.de/10014517951

How do actors coordinate for value creation? : a signaling and screening perspective on resource integration

Dehling, Sebastian; Edvardsson, Bo; Tronvoll, Bård - In: The journal of services marketing 36 (2022) 9, pp. 18-26

Persistent link: https://www.econbiz.de/10013542861

Crisis behaviors as drivers of value co-creation transformation

Edvardsson, Bo; Tronvoll, Bård - In: International journal of quality and service sciences 14 (2022) 5, pp. 1-15

Persistent link: https://www.econbiz.de/10013537621

Customer experience from a self-service system perspective

Åkesson, Maria; Edvardsson, Bo; Tronvoll, Bård - In: Journal of service management 25 (2014) 5, pp. 677-698

Persistent link: https://www.econbiz.de/10010426047

Expanding understanding of service exchange and value co-creation : a social construction approach

Edvardsson, Bo; Tronvoll, Bård; Gruber, Thorsten - In: Journal of the Academy of Marketing Science 39 (2011) 2, pp. 327-339

Persistent link: https://www.econbiz.de/10009124103

Recovering service failure through resource integration

Xu, Yingzi; Tronvoll, Bård; Edvardsson, Bo - In: The service industries journal 34 (2014) 16, pp. 1253-1271

Persistent link: https://www.econbiz.de/10010492121

Institutional logics matter when coordinating resource integration

Edvardsson, Bo; Kleinaltenkamp, Michael; Tronvoll, Bård; … - In: Marketing theory 14 (2014) 3, pp. 291-309

Persistent link: https://www.econbiz.de/10010461912

Service Systems as a Foundation for Resource Integration and Value Co-Creation

Edvardsson, Bo; Skålén, Per; Tronvoll, Bård - In: Toward a better understanding of the role of value in …, (pp. 79-126). 2012

Purpose – The aim is to introduce a sociological perspective on resource integration and value co-creation into service research using a service systems approach. Methodology/approach – Conceptual and a case study of the service system a Telecom Equipment and Service Provider is embedded in...

Persistent link: https://www.econbiz.de/10015377708

Strategic brand management : archetypes for managing brands through paradoxes

Högström, Claes; Gustafsson, Anders; Tronvoll, Bård - In: Journal of business research : JBR 68 (2015) 2, pp. 391-404

Persistent link: https://www.econbiz.de/10010472558

Archetypes of service innovation : implications for value cocreation

Helkkula, Anu; Kowalkowski, Christian; Tronvoll, Bård - In: Journal of service research : JSR 21 (2018) 3, pp. 284-301

Persistent link: https://www.econbiz.de/10011916505