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~subject:"Beziehungsmarketing"
~subject:"Decision theory"
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Image theory : theoretical and empirical foundations
18
Multiple criteria decision analysis ; Volume 1
14
Multiple criteria decision analysis : state of the art surveys
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Constructing scalar-valued objective functions : proceedings of the Third International Conference on Econometric Decision Models: Constructing Scalar Valued Objective Functions, University of Hagen, held in Katholische Akademie Schwerte, September 5 - 8, 1995
10
The Oxford handbook of organizational decision making
9
Handbook of marketing decision models
8
Constructing and applying objective functions : proceedings of the Fourth International Conference on Econometric Decision Models Constructing and Applying Objective Functions, University of Hagen, held in Haus Nordhelle, August 28 - 31, 2000
7
Décision prospective auto-organisation : mélanges en l'honneur de Jacques Lesourne
7
Advances in decision analysis : [the present book finds its roots in the International Conference on Methods and Applications of Multiple Criteria Decision Making held in Mons in May 1997]
6
Decision making in complex environments
6
Incertezza, razionalità e decisioni economiche
6
Psychology of decision making in economics, business and finance
6
Neuroeconomics
5
Neuroeconomics : decision making and the brain
5
Advances in multicriteria analysis
4
Advances in multiple objective and goal programming : proceedings of the Second International Conference on Multi-Objective Programming and Goal Programming, Torremolinos, Spain, May 16 - 18, 1996
4
Décisions économiques
4
Experiments in economics : decision making and markets
4
Handbook of experimental economics results ; Vol. 1
4
Handbook of relationship marketing
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Rechnungslegungspolitik : eine Bestandsaufnahme aus handels- und steuerrechtlicher Sicht
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Trends in multiple criteria decision analysis
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Advances in behavioral economics : essays in honor of Horst Todt ; with 11 tables
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Beliefs, interactions and preferences in decision making
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Commodity Marketing : Grundlagen, Besonderheiten, Erfahrungen
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Data envelopment analysis and its applications to management
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Decision making under deep uncertainty : from theory to practice
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Does marketing need reform? : fresh perspectives on the future
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Ethical business leadership in troubling times
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Fuzzy optimization and multi-criteria decision making in digital marketing
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Handbook of behavioral economics ; 2
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Handbook of game theory ; Volume 4
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Operations research proceedings 2000 : selected papers of the Symposium on Operations Research (OR 2000) ; Dresden, September 9 - 12, 2000
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Rationalität im Prozess kultureller Evolution : Rationalitätsunterstellungen als eine Bedingung der Möglichkeit substantieller Rationalität des Handelns
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Ethical
marketing
Ballesteros, Carlos
;
Saldaña, Dulce Eloisa
- In:
Global perspectives on contemporary marketing education
,
(pp. 174-194)
.
2016
Persistent link: https://www.econbiz.de/10011483104
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2
Ethical judgments are different : an information processing perspective on the unique nature of ethical judgment and ethical judgment processes
Sparks, John R.
- In:
Handbook on ethics and marketing
,
(pp. 89-110)
.
2015
Persistent link: https://www.econbiz.de/10011301193
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3
Marketing
problems : from analysis to decision
Butler, Patrick
-
2009
Persistent link: https://www.econbiz.de/10003794752
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Marketing
ethics
Murphy, Patrick E.
- In:
Marketing theory : a student text
,
(pp. 83-98)
.
2010
Persistent link: https://www.econbiz.de/10003950811
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Ethical lapses of marketers
Kotler, Philip
- In:
Does marketing need reform? : fresh perspectives on the …
,
(pp. 153-157)
.
2006
Persistent link: https://www.econbiz.de/10003430294
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Rational choice, rule-following and institutions : an evolutionary perspective
Vanberg, Viktor
- In:
Rationality, institutions and economic methodology
,
(pp. 171-200)
.
1993
Persistent link: https://www.econbiz.de/10001283106
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7
The complexity of economic decisions : anticipatory human behavior
Zhang, Wei-Bin
- In:
The cosmo-creative society : logistical networks in a …
,
(pp. 81-93)
.
1993
Persistent link: https://www.econbiz.de/10001283924
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Utility considerations in judgements under uncertainty : evidence and some policy implications
Ariyo, Ademola
- In:
Applied economics and economic policy : in honour of …
,
(pp. 372-387)
.
1993
Persistent link: https://www.econbiz.de/10001298578
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On the compatibility of value at risk, other risk concepts, and expected utility maximization
Guthoff, Anja
- In:
Geld, Finanzwirtschaft, Banken und Versicherungen : …
,
(pp. 591-614)
.
1997
Persistent link: https://www.econbiz.de/10001299011
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Sourcing, Controlling und Leistungstiefenentscheidung
Dellmann, Klaus
- In:
Kostenrechnung : Stand und Entwicklungsperspektiven ; …
,
(pp. 85-103)
.
1997
Persistent link: https://www.econbiz.de/10001299186
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