//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Beziehungsmarketing"
~type_genre:"Bibliografie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
A contingency approach to a co...
Similar by subject
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
Marketing
65
Marketingmanagement
19
Marketing management
15
Theorie
15
Theory
15
Deutschland
10
Germany
9
Market research
7
Marketing theory
7
Marketingtheorie
7
Marktforschung
7
Management
6
Strategisches Management
6
Werbung
6
Absatz
5
Advertising
5
Strategic management
5
Betriebswirtschaftslehre
4
Electronic Commerce
4
Kommunikation
4
USA
4
Brand
3
Brand management
3
Dienstleistung
3
Heribert Meffert
3
International marketing
3
Internationales Marketing
3
Markenartikel
3
Markenführung
3
Multinationales Unternehmen
3
United States
3
Verbraucherverhalten
3
Absatzpolitik
2
Aufsatzsammlung
2
Business economics
2
Communication
2
Consumer behaviour
2
Dienstleistungsmarketing
2
E-commerce
2
Gemeinschaftsunternehmen
2
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Bibliografie
Article in journal
306
Aufsatz in Zeitschrift
306
Hochschulschrift
109
Thesis
89
Aufsatz im Buch
81
Book section
81
Collection of articles of several authors
68
Sammelwerk
68
Graue Literatur
53
Non-commercial literature
53
Aufsatzsammlung
45
Ratgeber
40
Guidebook
39
Lehrbuch
37
Textbook
35
Bibliografie enthalten
33
Bibliography included
33
Case study
30
Fallstudie
30
Konferenzschrift
22
Handbook
21
Handbuch
21
Arbeitspapier
17
Working Paper
17
Conference proceedings
14
Reprint
4
Einführung
3
Fallstudiensammlung
3
Glossar enthalten
3
Glossary included
3
Collection of articles written by one author
2
Conference paper
2
Festschrift
2
Interview
2
Konferenzbeitrag
2
Sammlung
2
Systematic review
2
Übersichtsarbeit
2
Amtsdruckschrift
1
more ...
less ...
Language
All
English
1
Author
All
Masterson, Rosalind
1
Pickton, David
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing
: an introduction
Masterson, Rosalind
;
Pickton, David
-
2004
Persistent link: https://www.econbiz.de/10001783831
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->