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Academic research in the Latin American context : a review of the empirical literature 1990-2010
Martinez, Candace A.; Kalliny, Morris - In: Multinational business review 20 (2012) 3, pp. 231-247
Persistent link: https://www.econbiz.de/10009664004
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Television advertising in the Arab world : a status report
Kalliny, Morris; Dagher, Grace; Minor, Michael; De los … - In: Journal of advertising research 48 (2008) 2, pp. 215-223
Persistent link: https://www.econbiz.de/10003742661