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Dienstleistungsgarantien : Forschungsstand und Ausblick

Hogreve, Jens - In: Aktuelle Forschungsfragen im Dienstleistungsmarketing : …, (pp. 189-210). 2008

Persistent link: https://www.econbiz.de/10003787040

Toward a deeper understanding of service marketing : the past, the present, and the future

Kunz, Werner H.; Hogreve, Jens - In: International journal of research in marketing : IJRM ; … 28 (2011) 3, pp. 231-247

Persistent link: https://www.econbiz.de/10009376044

Entwicklungslinien und Einfluss der Dienstleistungsforschung : ein quantitativer Ansatz

Kunz, Werner; Hogreve, Jens - In: Neue Herausforderungen an das Dienstleistungsmarketing, (pp. 181-196). 2008

Persistent link: https://www.econbiz.de/10003675956

Twenty years of service guarantee research : a synthesis

Hogreve, Jens; Gremler, Dwayne D. - In: Journal of service research : JSR 11 (2008/09) 4, pp. 322-343

Persistent link: https://www.econbiz.de/10003853538

Building on the past : advancing theory in services through meta-analysis

Orsingher, Chiara; Hogreve, Jens; Ordanini, Andrea - In: Journal of service management 27 (2016) 1, pp. 37-42

Persistent link: https://www.econbiz.de/10011482112

Service productivity : a systematic review of a dispersed research area

Hofmeister, Johannes; Kanbach, Dominik K.; Hogreve, Jens - In: Management review quarterly 74 (2024) 3, pp. 1249-1281

Persistent link: https://www.econbiz.de/10015125055

Toward a Deeper Understanding of Service Marketing : The Past, the Present, and the Future

Kunz, Werner H.; Hogreve, Jens - 2011

The authors investigate the intellectual pillars of service marketing and its evolution through key subareas during 1992–2009 using a citation-based approach. They derive insights for the most promising research directions. The results reveal the dynamic influences of different research topics...

Persistent link: https://www.econbiz.de/10014184651