Research has consistently sought empirical evidence showing the benefits of developing big data related dynamic capabilities as a way to strategize big data operations, but done little exploration of what contributes to the development of such capabilities. To fill this gap, this study proposes...

This research investigated the relationships between digital platforms, artificial intelligence (AI) adoption, and organizational innovativeness, presenting e-knowledge and big data analytics capability as mediators and strategic flexibility as a moderator. The study posited that digital...