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Pitt, Leyland F.; Napli, Julie; Van der Merwe, Rian - In: Advances in corporate branding, (pp. 59-71). 2017

Persistent link: https://www.econbiz.de/10011584992

Berthon, Pierre R.; Pitt, Leyland F. - In: Journal of macromarketing : examining the interactions … 38 (2018) 2, pp. 218-227

Persistent link: https://www.econbiz.de/10011883845

Morrish, Sussie C.; Pitt, Leyland F.; Vella, Joseph; … - In: International journal of wine business research : IJWBR 29 (2017) 4, pp. 373-383

Persistent link: https://www.econbiz.de/10011814583

Berthon, Pierre R.; Pitt, Leyland F.; Chakrabarti, Ronika; … - In: Journal of advertising research 51 (2011), pp. 182-194

Persistent link: https://www.econbiz.de/10009126979

Reyneke, Mignon; Pitt, Leyland F.; Berthon, Pierre R. - In: International journal of wine business research : IJWBR 23 (2011) 1, pp. 21-35

Persistent link: https://www.econbiz.de/10009008218

Reyneke, Mignon; Berthon, Pierre R.; Pitt, Leyland F.; … - In: International journal of wine business research : IJWBR 23 (2011) 3, pp. 258-270

Persistent link: https://www.econbiz.de/10009315739

Wallström, Åsa; Steyn, Peter; Pitt, Leyland F. - In: The journal of brand management : an international journal 18 (2010/11) 3, pp. 228-237

Persistent link: https://www.econbiz.de/10008810214

Robertson, Jeandri; Botha, Elsamari; Ferreira, Caitlin; … - In: Journal of business research : JBR 149 (2022), pp. 651-662

Persistent link: https://www.econbiz.de/10013325669

Park, Andrew; Treen, Emily; Pitt, Leyland F.; Chan, Anthony - In: Journal of strategic marketing 31 (2023) 3, pp. 635-654

Persistent link: https://www.econbiz.de/10014304935

Berthon, Pierre R.; Lord Ferguson, Sarah T.; Pitt, … - In: Business horizons 66 (2023) 1, pp. 27-36

Persistent link: https://www.econbiz.de/10013534386