Chapter 1: Technology transfer offices: roles, activities and responsibilities -- Chapter 2: University research commercialisation: contextual factors -- Chapter 3: Business model framework: strategic considerations -- Chapter 4: Business model framework: operational considerations.

Business plan writing seems the panacea to gain stakeholder legitimacy and financial backing. Our chapter explores the contributions and disconnections between business plan writing and the start-up process for incubated technology entrepreneurs. The study is set in the South East Enterprise...