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Business network
Consumer behaviour
34
Konsumentenverhalten
32
Beziehungsmarketing
20
Relationship marketing
20
Customer value
11
Kundenwert
10
Abfallvermeidung
9
Waste prevention
9
Food
8
Food consumption
8
Lebensmittel
8
Lebensmittelkonsum
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Business model
7
Geschäftsmodell
7
Social Web
7
Social web
7
Customer data
6
Digital platform
6
Digitale Plattform
6
Einzelhandel
6
Online retailing
6
Online-Handel
6
Retail trade
6
Betriebliche Wertschöpfung
5
Digitalisierung
5
Digitization
5
E-commerce
5
Electronic Commerce
5
Service logic
5
Strategic management
5
Strategisches Management
5
Value creation
5
Customer satisfaction
4
Kundendaten
4
Kundenzufriedenheit
4
Service-dominant logic
4
Collective consumption
3
Customer experience
3
Customer integration
3
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Närvänen, Elina
2
Gummesson, Evert
1
Kuusela, Hannu
1
Lehtimäki, Hanna
1
Leipämaa-Leskinen, Hanna
1
Makkonen, Hannu
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Mattila, Malla
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Yrjölä, Mika
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European journal of marketing
1
International journal of entrepreneurship and innovation management
1
Managing service quality : MSQ ; an international journal
1
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ECONIS (ZBW)
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The collective consumption network
Närvänen, Elina
;
Gummesson, Evert
;
Kuusela, Hannu
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
6
,
pp. 545-564
Persistent link: https://www.econbiz.de/10010526468
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2
Drivers of and barriers to networked commercialisation : a business model perspective
Mattila, Malla
;
Yrjölä, Mika
;
Lehtimäki, Hanna
- In:
International journal of entrepreneurship and …
23
(
2019
)
5
,
pp. 479-495
Persistent link: https://www.econbiz.de/10012158687
Saved in:
3
The rise of collaborative engagement platforms
Leipämaa-Leskinen, Hanna
;
Närvänen, Elina
;
Makkonen, …
- In:
European journal of marketing
56
(
2022
)
13
,
pp. 26-49
Persistent link: https://www.econbiz.de/10013502327
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