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China
Japan
20
Multinationales Unternehmen
15
Transnational corporation
13
Japanese
10
Japanisch
10
Auslandsinvestition
8
Foreign investment
8
India
6
Indien
6
International marketing
5
Internationales Marketing
5
Brand management
4
Consumer behaviour
4
Cross-cultural relations
4
Interkulturelle Beziehungen
4
Konsumentenverhalten
4
Markenführung
4
Räumliche Verteilung
4
Spatial distribution
4
Strategic management
4
Strategisches Management
4
Agglomeration effect
3
Agglomerationseffekt
3
Asia
3
Asien
3
Ausländische Tochtergesellschaft
3
Foreign subsidiary
3
Interkulturelles Management
3
International economic relations
3
Internationale Wirtschaftsbeziehungen
3
Shock
3
Unternehmenskultur
3
1991-2010
2
Asian business
2
Aufsatzsammlung
2
Business model
2
Corporate culture
2
Cross-cultural management
2
Cultural differences
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8
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4
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4
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English
9
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Horn, Sierk
8
Cross, Adam R.
3
Buckley, Peter J.
2
Horn, Katrin
1
Horn, S. A.
1
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Asia Pacific business review
3
Japanese multinationals in China
2
Innovations in international business
1
Long range planning : LRP ; international journal of strategic management
1
System transformation in comparative perspective : affinity and diversity in institutional, structural and cultural patterns
1
Source
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ECONIS (ZBW)
8
USB Cologne (EcoSocSci)
1
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1
Product adoption and innovation diffusion: the case of Japanese marketing to China
Horn, Sierk
- In:
Asia Pacific business review
15
(
2009
)
3
,
pp. 389-409
Persistent link: https://www.econbiz.de/10003883369
Saved in:
2
Japanese multinational enterprises in China : successful adaptation of marketing strategies
Buckley, Peter J.
;
Horn, Sierk
- In:
Long range planning : LRP ; international journal of …
42
(
2009
)
4
,
pp. 495-517
Persistent link: https://www.econbiz.de/10003897281
Saved in:
3
Conclusions and implications : the changing role of China in the transformation of corporate Japan
Cross, Adam R.
;
Horn, Sierk
- In:
Japanese multinationals in China
,
(pp. 174-187)
.
2010
Persistent link: https://www.econbiz.de/10003935883
Saved in:
4
Japanese multinational enterprises in China : successful adaptation of marketing strateagies
Buckley, Peter J.
;
Horn, Sierk
- In:
Innovations in international business
,
(pp. 358-385)
.
2012
Persistent link: https://www.econbiz.de/10009634255
Saved in:
5
Introduction : Japanese management at a crossroads? : the changing role of China in the transformation of corporate Japan
Horn, Sierk
;
Cross, Adam R.
- In:
Asia Pacific business review
15
(
2009
)
3
,
pp. 285-308
Persistent link: https://www.econbiz.de/10003883343
Saved in:
6
Conclusions and implications: the changing role of China in the transformation of corporate Japan
Cross, Adam R.
;
Horn, Sierk
- In:
Asia Pacific business review
15
(
2009
)
3
,
pp. 463-476
Persistent link: https://www.econbiz.de/10003883401
Saved in:
7
Retailing and consumption in China
Horn, Sierk
;
Horn, Katrin
- In:
System transformation in comparative perspective : …
,
(pp. 333-363)
.
2007
Persistent link: https://www.econbiz.de/10003575323
Saved in:
8
Product adoption and innovation diffusion : the case of Japanese marketing to China
Horn, S. A.
- In:
Japanese multinationals in China
,
(pp. 102-122)
.
2010
Persistent link: https://www.econbiz.de/10003935848
Saved in:
9
Japanese multinationals in China
Horn, Sierk
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10004950310
Saved in:
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