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Australasian marketing journal
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Managing international business ventures in China
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ECONIS (ZBW)
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An unconventional approach to intellectual property protection : the case of an Australian firm transferring shipbuilding technologies to China
McGaughey, Sara L.
;
Liesch, Peter Wayne
;
Poulson, Duncan
- In:
Journal of world business : JWB
35
(
2000
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10001463353
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2
An unconventional approach to intellectual property protection : the case of an Australian firm transferring shipbuilding technologies to China
MacGaughey, Sara L.
;
Liesch, Peter Wayne
;
Poulson, Duncan
- In:
Managing international business ventures in China
,
(pp. 319-340)
.
2001
Persistent link: https://www.econbiz.de/10001785451
Saved in:
3
A study of compatibility variation across Chinese buyer-seller relationships
Trimarchi, Michael
;
Liesch, Peter Wayne
;
Tamaschke, …
- In:
European journal of marketing : EJM
44
(
2010
)
1/2
,
pp. 87-113
Persistent link: https://www.econbiz.de/10003949197
Saved in:
4
The role of behavioral, normative, and control beliefs in the consumption of Australian products and services by Chinese consumers
Smith, Joanne R.
;
Liu, Shuang
;
Liesch, Peter Wayne
; …
- In:
Australasian marketing journal
18
(
2010
)
4
,
pp. 206-213
Persistent link: https://www.econbiz.de/10008738313
Saved in:
5
Performance shortfalls and outward foreign direct investment by MNE subsidiaries : evidence from China
Deng, Ziliang
;
Li, Tingting
;
Liesch, Peter Wayne
- In:
International business review : the official journal of …
31
(
2022
)
3
,
pp. 1-12
Persistent link: https://www.econbiz.de/10013206782
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