Showing 1 - 10 of 10
Aims to provide an outline of current transportation conditions to prepare companies considering entry to the Chinese market for the realities they will inevitably confront there. The transportation sector has not kept up with China′s rapid economic growth. Transportation has become a major...
Persistent link: https://www.econbiz.de/10014794074
Argues that, by the early 1990s, an estimated half of all non‐restaurant food sales in Hong Kong went through supermarkets. Local independents and small local chains cater to the lower end of the market. Two large local chains focus on Hong Kong′s broad middle class and control over half of...
Persistent link: https://www.econbiz.de/10014803784
Understanding what attributes are sought by casino visitors during their visit to a casino can enable casino operators to enhance the quality of service elements. This study assessed the important casino attributes that casino visitors seek when visiting a casino. The study also seek to identify...
Persistent link: https://www.econbiz.de/10014140268
Attitudes toward advertising as a research topic has been around for a long time. In the West, the heyday of research on such issues is past, although some work continues on specific issues and to update to new media channels, such as various online contexts. However, it is still an important...
Persistent link: https://www.econbiz.de/10012952217
Myanmar has attracted several billion US dollars of foreign investment since shifting from socialist to market oriented policies. This is small compared with other ASEAN countries, but large for the size of Myanmar's economy. Though a small proportion of investment has been in manufacturing,...
Persistent link: https://www.econbiz.de/10013025435
Sales management never received much attention in Chinese enterprises under central planning. Firms purchased inputs from suppliers and sold to customers assigned by the plan. For transactions outside the plan, personal connections were more important than selling skills or sales management,...
Persistent link: https://www.econbiz.de/10013025632
In China's rapid development, for marketers it is important to monitor views toward advertising to keep up with evolving consumer attitudes and managerial practice. This paper investigates attitudes and beliefs toward advertising among a small sample of Chinese managers in the state sector, and...
Persistent link: https://www.econbiz.de/10013025648
China's huge population and rapidly developing economy have attracted many foreign companies, but operating in China can be very difficult. Connections are a necessity for most firms, and this usually requires a partner. Finding partners in China is very easy, but finding good ones is very...
Persistent link: https://www.econbiz.de/10013026950
Overseas Chinese have traditionally dominated trade and marketing in Southeast Asia. Domination of marketing channels arose in trade contact with the local, subsistence agricultural economy. Chinese traders established their businesses in major trade centers which were connected to the...
Persistent link: https://www.econbiz.de/10013027650
Persistent link: https://www.econbiz.de/10013123465