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The globalisation of Chinese business : implications for multinational investors
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The journal of brand management : an international journal
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ECONIS (ZBW)
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Asian growing markets and competition : evidence in the Chinese wine market
Capitello, Roberta
;
Agnoli, Lara
;
Begalli, Diego
- In:
The globalisation of Chinese business : implications …
,
(pp. 265-291)
.
2014
Persistent link: https://www.econbiz.de/10012016707
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2
Geographical brand and country-of-origin effects in the Chinese wine import market
Agnoli, Lara
;
Capitello, Roberta
;
Begalli, Diego
- In:
The journal of brand management : an international journal
21
(
2014
)
7/8
,
pp. 541-558
Persistent link: https://www.econbiz.de/10010462633
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