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China
Consumer behaviour
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Fiore, Ann Marie
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Chung, Te-Lin
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Li, Rui
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Lu, Yao
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Song, Kun
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Factors influencing international fashion retailers' entry mode choice
Lu, Yao
;
Karpova, Elena
;
Fiore, Ann Marie
- In:
Journal of fashion marketing and management
15
(
2011
)
1
,
pp. 58-75
Persistent link: https://www.econbiz.de/10008990987
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2
Tradition meets technology : can mass customization succeed in China?
Song, Kun
;
Fiore, Ann Marie
- In:
Journal of advertising research
48
(
2008
)
4
,
pp. 506-522
Persistent link: https://www.econbiz.de/10003797961
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3
Factors affecting current users' attitude towards e-auctions in China : an extended TAM study
Li, Rui
;
Chung, Te-Lin
;
Fiore, Ann Marie
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 19-29
Persistent link: https://www.econbiz.de/10011628978
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